Twitter has now made it easier to search for those you want to follow. In their blog, improvements have been made to their “who to follow” feature that allows you to use your shared interests rather than just typing in the exact username. So if you say you like hip-hop, chances are you’d want to follow hip-hop artists. With this improvement, Twitter will help provide you with suggestions that can ultimately assist you in your search.
There is also an advanced search page to further help you. With a set of search operators, you can search a number of ways, like a phrase given within a certain time period or even use an emoticon to garner results. This way, following the accounts with the most relevance to you is made simpler and easier.