What better way to commemorate the 27th anniversary of the EDSA People Power Revolution than to unite four iconic figures in contemporary OPM rock to recreate one of the most significant songs during the time of the historic uprising—Heber Bartolome’s Tayo’y Mga Pinoy.
A two-minute music video, produced by Smart and directed by Mark Querubin, shows a once-in-a-lifetime collaboration between Raimund Marasigan, Barbie Almalbis, Rico Blanco, and Ely Buendia. In the video, these contemporary rock icons sing Bartolome’s timeless tune in different parts of the country, but perform in sync with each other via the internet, thus demonstrating how speedy and seamless SmartBro’s fiber-powered network is.
The music video was officially launched last night at the press event held at the Jump Experience Center in SM Megamall. The four artists sat together for the first time (each of their parts in the music video were shot separately) and answered questions about how SmartBro’s services are able to help musicians like them in what they do.
“Lahat dumadali, ‘e. Now, it’s easier to communicate with the fans, to announce shows, to tell the fans kung totoo mang may show, tell them the exact date and venue of shows and how to get ahold of tickets, to collaborate with bandmates and friends, or and to send a track to someone abroad,” said Raimund Marasigan, speaking for all of them. “Ngayon, pwede nang gawin ‘yun. Dati imposible ‘yun.”
Heber Bartolome was also present at the event. “Ang ganda ng areglo,” he said, complimenting the arrangement of the cover.
Prior to the debut of the music video, a shorter version began airing as a 30-second TV commercial. The ad was also posted on YouTube and was able to garner more than a million hits in only six days after posting.
The Tayo’y Mga Pinoy revival is now available on iTunes. Smart users can also download the song for free for five days as a Caller Ring Back Tune (CRBT) by texting PNOY to 2728.