Ford launches sub-compact crossover EcoSport, prices start at PHP 775k

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Ford EcoSport Launch_

First launched at the 2013 Bangkok International Auto Show, the all-new Ford EcoSport made its much-anticipated debut today in the Philippines – combining the agility, affordability and fuel efficiency of a compact car with the flexibility and spaciousness of a sport utility vehicle in a sub-compact crossover package.

Based on Ford’s global B-segment platform, the all-new EcoSport is an aspirational alternative to the compact car, spacious enough for five adults and their gear. The EcoSport’s blend of versatility and smart connectivity will appeal to lifestyle customers who are independent and love exploring the world around them.

The all-new EcoSport’s high driving position, rugged capability, superior fuel economy and convenient features all make it just the right vehicle for both city streets and mountain roads.

“The all-new EcoSport was designed to break through the boundaries of today’s compact car and SUV segment. With a combination of quality design, an array of smart technologies, and great value for money, it sets a completely new standard in the market,” said Kay Hart, managing director, Ford Philippines.

The all-new Ford EcoSport features Smart Keyless Entry, has the Ford Power Start Button, is SYNC enabled. Safety features include Hill Launch Assist (HLA), Electronic Power-Assisted Steering (EPAS) with Pull-Drift Compensation, Electronic Stability Control (ESC) (for A/T variants), as well as Anti-Lock Brakes. Ground clearance is at 200 millimeters which means customers won’t have to worry about driving over speed bumps and potholes. And with its exceptional ability to wade through 550 millimeters of water, drivers can confidently drive through large pools of water, especially during the monsoon season.

The Ford EcoSport is powered by Ford’s global 1.5-litre Ti-VCT four-cylinder engine, which delivers 110 PS of power at 6,300 rpm and peak torque of 142 Nm at 4,500 rpm. It is mated to either the fuel-efficient six-speed Ford PowerShift automatic transmission or five-speed manual transmission that is well-suited to urban driving conditions.

Four variants of the all-new EcoSport will be available at Ford showrooms nationwide starting in April at the following pricing:

• All-New Ford EcoSport 1.5L Ti-VCT Titanium AT: PhP 975,000

• All-New Ford EcoSport 1.5L Ti-VCT Trend AT: PhP 875,000

• All-New Ford EcoSport 1.5L Ti-VCT Trend MT: PhP 825,000

• All-New Ford EcoSport 1.5L Ti-VCT Ambiente MT: PhP 775,000

The all-new EcoSport is available in seven dynamic colors, including Mars Red, Candy Red, Lunar Sky, Ingot Silver, Frozen White, Panther Black and Winning Blue.

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