Isuzu’s N-Series Trucks Take Fuel Economy Challenge


2013 Isuzu Truck Eco Run Photo 1

The 2013 Isuzu Truck Fuel Eco Run Challenge has demonstrated the advantages offered by the Isuzu N-Series trucks’ excellent fuel efficiency to the transport needs of various companies.

Held on December 7, variants of the popular N-Series—the Philippines’ best-selling light-duty trucks for 15 consecutive years, according to combined figures released by the Chamber of Automotive Manufacturers of the Philippines Inc. and the Truck Manufacturers Association—indicated how miserly fuel consumption can cut expenses, maximizing income potential for the companies that use them. The N-Series trucks’ engine efficiency can also impact the social responsibility initiatives of companies by way of reducing emissions that pollute the environment.

2013 Isuzu Truck Eco Run Photo 2

“Being a committed responsible partner to our valued customers and to society, Isuzu has always given high importance to fuel efficiency in our products because we know the value of your hard-earned money and your concern for the preservation of the environment,” said Isuzu President Nobuo Izumina to the representatives of the various companies who participated in the 2013 Isuzu Truck Fuel Eco Run Challenge.

This edition of the event saw 15 N-Series trucks topping up their fuel tanks with diesel at a Shell Station in Santa Rosa City, near Isuzu Philippines’ manufacturing plant at the Laguna Technopark.  They were then flagged off and were driven at normal speed toward the South Luzon Expressway and to the Star Tollway’s Batangas City exit. From there, the trucks headed back to Alabang and Cavite, then returned to Santa Rosa City, covering a distance of 190 kilometers.

In Santa Rosa, the trucks were again topped up to determine the amount of fuel they consumed during the trip. Both fueling activities were witnessed and certified by Michael Mercado of SMART Driving Corporation, which served as the verifier for the fuel economy test.