Just this year, Facebook acquired several companies including Instagram, Tagtile, Glancee, Lightbox, and Karma. The social networking giant has added to this list recently through its purchase of Face.com, an Israeli-based face recognition platform. This suggests that Facebook was after Face.com’s facial recognition IP and will now get more serious with its desktop tagging recognition and tagging on-the-go. The startup company was bought for an estimated US $80 – $100 million. According to Face.com’s blog post, third-parties using its API will continue to be supported.