Storage manufacturer Seagate has just announced its intentions to buy Paris based consumer storage manufacturer LaCie. LaCie made its name in creating elegant, hi-end storage devices for the consumer market, and is one of the preffered brands for Mac users. Seagate has agreed to buy a 64.5% stake in LaCie, which is currently held by LaCie’s current Chairman and CEO, Philippe Spruch.
The transaction would combine two highly complementary product and technology portfolios, adding LaCie’s line of premium branded consumer storage solutions, network-attached storage solutions and software offerings to Seagate’s array of mainstream consumer storage products,” Seagate said in a statement. “The combination would accelerate Seagate’s growth strategy in the expanding consumer storage market, particularly in Europe and Japan, and add strong engineering and software development capabilities, as well as relationships with several key retailers.”