Urbanears opens first concept store in the Philippines


Color leaked into the third floor of The Podium at the Ortigas Center last night as Swedish headphones/earphones brand Urbanears officially launched its first concept store in the country.

Below are some photos of the new store. Click on the images to enlarge!


Gelyn Custodio—Sales and Marketing Division Head of Urbanears’ exclusive distributor, Digits Trading—introduced the five premium Urbanears headphones and earphones. The first is the Plattan (PHP 2950), which sports a jack on one of the earcups so you can plugin another set of earphones/headphones and share what you’re listening to with a friend. The Plattan also comes in a special version called the Plattan Plus (PHP 3450), which has a volume control feature.

The Tanto (PHP 1950) features a lightweight body and a slim metal headband. The Medis (PHP 2450) is a pair of earphones that have an “ear-click” design to keep them from accidentally falling off your ears. The earpieces of the Bagis (PHP 1200), however, snap together, thus securing both tips and allowing you to hang the device around your neck when you’re not using it.

Urbanears’ latest model, the Zinken (PHP 7950), has one jack below each earcup. One jack is made for the two-way cord you use for amplifiers, while the other is for the typical 35mm jack.

All Urbanears headphones and earphones have a mic and are built with a button that lets you play and pause your music. The models are named after significant places in Stockholm, Sweden.

As part of the brand’s 2012 Fall/Winter Collection, they released three new colors for their current available models—Forest, Pumpkin and Rust. Urbanears produces ten colors per collection, where five of which are part of a permanent, year-long set of colors and the rest are interchangeable depending on the season. Twice a year, the brand also produces what they call the “Editions Line”, which features headphones made of different types of fabrics.

If you want to see some more photos of Urbanears products, you can head over to its official website.